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When Homes For Sale in
Chicago Are Not Selling…

Six Reasons Chicago Homes May Languish on the Market

Assuming you aren't out of line when it comes to pricing, homes for sale in Chicago can languish on the market for any of five other reasons. By the way THE WORST MISTAKE you can make as a seller in a market going soft is to overprice your house. That's the number one reason Chicago real estate listings don't sell.



Next culprit?

Check the Calendar
Every real estate market has a peak season. Homes for sale in Chicago most likely will move best from early March until early July. The spring selling season is why most houses change hands. If you are trying to sell at other times of the year, it's not impossible. But you'll have fewer prospects out house hunting.

Check the Condition
Remember, it's all about curb appeal. If you want to get the full value of your Chicago real estate it has to look the part. If nothing else keep in mind that cleanliness is your home's best advertisement. If you want to sell it you want your house to be clean, not to mention clutter free. So that prospective buyers touring the place say to themselves, 'I want to live here.'

Check the Location
You're right. Location is something you can't change. But you can address the issue when buying. That is buy with selling in mind. Avoid houses with an obvious location defect like being down wind of a hog farm, or the rending plant, or near the expressway. Crime-prone areas aren't big drawing cards either.

Did You Know? An estimated 44% of home buyers claimed the Internet played a big role finding the best neighborhood for their family.

Check the Blueprint
An underground house, log cabin or domed homes certainly appeal to some. Yet if there is something about the house that is dramatically different from your typical, run of the mill Chicago realty, it may well be a turnoff to many buyers. Yes, you may love the koi pond that takes up half your back yard. Others may not be so enchanted.

Check Agent Motivation
Maybe you're working with an inexperienced agent who hasn't seen market conditions like these before. Maybe they only have a handful of marketing tricks up their sleeve. Perhaps they lack follow up skills? Or maybe they just don't care. The only thing you can do if you suspect you've got a dud for an agent is wait until the listing expires and try again with someone else.

In any case whenever homes for sale in Chicago are not selling, it's best to take a step back and look at them from the buyers perspective to see what's wrong.








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